Censorship vs. Foreign Meddling: Who Should Win in the Battle for Social Media?

Ordinarily I disdain politics. Watching that pitiful reality show unfolding each day in the White House is like perpetual constipation, all useless poots and annoying belly pains. But what kind of journalist would I be if I ignored this week’s juicy happenings around Michael Cohen, long time Trump lawyer, who pled guilty to eight criminal … Continue reading Censorship vs. Foreign Meddling: Who Should Win in the Battle for Social Media?

Twitter CEO Jack Dorsey Owns Up to Platform’s Abuse Problem – Again

I’d like to give a shout out to Twitter CEO Jack Dorsey for owning up to the social media platform’s problems this week. Or, do I? In a series of tweets published yesterday Dorsey said he’s tried to combat Twitter’s issues, but acknowledged that its primarily reactive efforts aren’t enough. He “didn’t anticipate the amount … Continue reading Twitter CEO Jack Dorsey Owns Up to Platform’s Abuse Problem – Again

Dropbox Learns – Painfully – One Twitter Snafu, and You’re Toast

Media can be tricky. Especially social media. One poorly written sentence, ill-timed tweet or poor photo choice, and you’ll end up with your corporate image in a sling. Ask cloud storage company Dropbox. They know. Poor Dropbox. When they released their diversity numbers earlier this week, they meant well, really they did. If only the … Continue reading Dropbox Learns – Painfully – One Twitter Snafu, and You’re Toast

“Black Twitter” Equals Big Business

Earlier this week the Wall Street Journal released “Twitter Users’ Diversity Becomes an Ad Selling Point” featuring new data from Pew Research Center. It’s official: Social media is a veritable treasure trove for those who want to sell products and services to minorities.

According to Twitter’s new multicultural strategist Nuria Santamaria, advertisers are increasingly interested in data about racial and ethnic minorities activity and patterns of engagement on Twitter, “from basic numbers to the languages in which they tweet.” Not surprising given their growing demographic size and buying power, Hispanics tweet more than any other group; their activity increases even more when the conversation is around technology. Continue reading ““Black Twitter” Equals Big Business”