I’ve been a bit lax watching my favorite beauty gurus on YouTube lately, but you’d have had to be under a really heavy rock to not hear about the drama between Tati Westbrook and James Charles. Both are big name digital influencers with millions and millions of followers across multiple social media platforms. But as … Continue reading Nice Girls Do Not Always Finish Last, but Bad Boys Can Be Canceled
I worked a conference with one of my clients this week. It was a small show, not a ton of traffic, so I had an opportunity to chat with a few of our fellow vendors. As company representatives they were primarily in the sales and marketing field. One gentleman and I got into a detailed … Continue reading How Well Are You Marketing Yourself?
So, Ellen wants Kevin Hart to host the Oscars. You may have heard that Hart took himself out of consideration for the role after trolls dug up some old – for old read 2009-ish – homophobic tweets. They used these as evidence that he’s a terrible person who shouldn’t be given such a fabulous opportunity, … Continue reading Kevin Hart, Who Wins? Trolls or the Oscars?
I almost titled this blog ‘Kanye West and the Art of Not So Public Speaking,’ but that didn’t cover the nuances of the truly awful televised meeting he had with the President this week. I would not consider myself a sensitive person. I don’t get overly emotional about many topics. The only real triggers I … Continue reading Kanye West, Train Wrecks and Political Exploitation
Logan Paul has made a very good living being a weird, shocking, daredevil type. At least, I think those are good descriptors. I’m not a fan, nor am I one of his 16M+ YouTube subscribers. Don’t get me wrong. I love me some YouTubers. I subscribe and follow quite a few channels religiously. But as … Continue reading Logan Paul: When a Video Strategy Goes Bad