So, Jay-Z made a multi-year deal with the NFL that has people doing some serious talking this week. His entertainment company Roc Nation will help the NFL choose performers at league events, and help the organization’s social justice efforts. I’m not one to follow the crowd by any means, but on this one I’m leaning … Continue reading Jay-Z, I Can’t Help But Feel a Little Dodgy about this New NFL Deal
I’ve been seeing a lot of articles lately about Gen Z and millennials. Their beliefs are changing the world, rapidly reshaping entire industries, like retail. Many of these cost-conscious young people apparently feel no real loyalty to any one brand. Instead, they focus on using the vast online resources at their disposal to search out the … Continue reading Nike, Betsy Ross and that Old-School Flag Probably Isn’t the Real Problem
So, Adidas is in the news for diversity problems. Employees at its Portland headquarters say they’ve been marginalized and discriminated against. Apparently management perpetuates a high school clique type environment, and ignores minority voices in favor of more familiar faces, often to the detriment of the business. Like having to pull your all white sneaker offering … Continue reading Beyonce, Pharrell, Please Cancel Adidas
I worked a conference with one of my clients this week. It was a small show, not a ton of traffic, so I had an opportunity to chat with a few of our fellow vendors. As company representatives they were primarily in the sales and marketing field. One gentleman and I got into a detailed … Continue reading How Well Are You Marketing Yourself?
Nipsey Hussle died this week. Or, he was shot and killed this week. I didn’t know much about him. I’d never listened to any of his music until it came time to write this blog, and I thought it was a fitting sound track. My first exposure to him was through Gary Vaynerchuk of all … Continue reading Nipsey Hussle: Short Life, Untimely Death, Enduring, Undeniably Positive Legacy
Earlier this week former San Francisco 49ers quarterback Colin Kaepernick tweeted a black and white pic of his face along with the words, “Believe in something. Even if it means sacrificing everything.” I was so happy when I realized it was Nike’s 30th anniversary campaign announcement. We’re talking immediate ear-to-ear grin. I was like, yes! … Continue reading Colin Kaepernick and Nike Want You to Believe in Something
I create a lot of content in my work. That content is used for different media, platforms and purposes, whether they’re written, spoken or visual. However, no matter what form that content ultimately takes, it’s successful reception usually comes down to two things: how I deliver a message and who I’m delivering it to, or, … Continue reading How Does Your Company Handle Reports of Employee Harassment?
So, Rihanna let Snapchat have it this week for running an ad that she says is insensitive toward domestic violence. Of course, the social media platform quickly apologized, but Riri was not having it. I don’t blame her. Using her image and name in a game of Would You Rather where the choices are slap … Continue reading Snapchat, Rihanna Does Not Accept Your Apology